Post by Dimitris on Sept 30, 2003 8:18:59 GMT -5
As from September 24, 2003, Enterprise will officially become Star Trek: Enterprise.
In a memo sent today from UPN to its affiliates via its general manager and sales manager, Diane Kuri, Director of Communications and Operations, wrote, "We are pleased to announce that beginning Wednesday, Sept. 24, 2003, the official title for 'Enterprise' will become 'Star Trek: Enterprise.'"
"By formally changing the show's title, we will be able to further capitalize on and form a stronger connection to the famous and highly successful 'Star Trek' franchise," the memo added.
As previously reported, UPN had already changed the show's name for marketing and publicity purposes.
Thanks to Trektoday.com
In a memo sent today from UPN to its affiliates via its general manager and sales manager, Diane Kuri, Director of Communications and Operations, wrote, "We are pleased to announce that beginning Wednesday, Sept. 24, 2003, the official title for 'Enterprise' will become 'Star Trek: Enterprise.'"
"By formally changing the show's title, we will be able to further capitalize on and form a stronger connection to the famous and highly successful 'Star Trek' franchise," the memo added.
As previously reported, UPN had already changed the show's name for marketing and publicity purposes.
Thanks to Trektoday.com